The basic requirements for participating in the Alpha Team Wear Trial + Fit Model program are as follows:
It's simple! Post, tweet, Instagram, blog and share our products with your followers! Your visible use of our products in the field will influence and educate end users about our gear, so share photos of you doing what you do while wearing our jackets or using our packs in the field.
Yes! As an Alpha Team Brand Ambassador, your participation in promoting True North Gear + DragonWear gear and garments is a vital part of our engagement strategy. Any products or clothing we send to you will be yours to keep, free of charge. Our goal is to build an ongoing relationship with you that will result in a long term partnership of promoting and sharing our products with your social media fans.
The only involvement we ask of you is your time. Otherwise, the gear provided to you is complimentary and we cover the cost of all shipments and any other related cost that may arise.
Alpha Team Brand Ambassador members will be required to post specific images and captions of the gear in use. These posts will be determined and agreed upon beforehand, and must conform to our guidelines and best practices for all posts, reviews, blogs, etc. (such as; correct product name with corresponding ® or ™ symbols, high resolution images that clearly show product, etc.). Further guidelines will be provided to all Alpha Team Brand Ambassador members upon receipt into the program. In addition, members agree to tag or share all posts with our social media accounts as well as utilize our brand hashtags in each post; #truenorthgear #toughtoolsfortoughjobs #dragonwear #theclothesyoulivein #comfortandprotection #teamtruenorth #teamdragonwear #alphateam
Our code of conduct revolves around our Company Core Values; Integrity, Ownership, Creativity, Wow and Fun. We ask that all Alpha Team members abide by these standards during participation in the program, and conduct themselves in a manner that aligns with these values.
True North Gear + DragonWear reserves the right to disqualify and revoke members from Alpha Team participation, cancel pending rewards or marketing/social media participation by Alpha Team members, and to amend this Promotion or Agreement at any time without notification to Alpha Team members at the sole discretion of the Company. True North Gear + DragonWear additionally reserves the right to cancel the Alpha Team program at any time at the sole discretion of the Company.
Alpha Team members agree that if any of their communications associated with this membership are deemed offensive or inappropriate, that membership will be deemed ineligible and they will be disqualified from receiving any further reward or recognition from True North Gear + DragonWear. The following behavior when representing the company, brand, products and any other related association, is prohibited.
In short, please only use ethical, honest means to promote our company and/or products, and only with prior permission. If you have a unique idea to promote our products, or any other questions regarding the marketing aspect of the Alpha Team program, please send all inquiries to email@example.com.